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Presentation
A STRONG EXPERTISE & ORIGINAL CONTENT
Extending the voice of ELLE, ellehk.com is the insider’s style guide with a global outlook for an engaged and multi-faceted consumer. Delivering behind the scenes coverage that touches on all points of fashion, beauty, shopping and entertainment, ellehk.com speaks in an authoritative voice while at the same time maintaining an attainable format. Incorporating multi-media coverage, such as videos and blogs, ellehk.com enriches the user’s experience while adding authority to the advertiser’s message.
-Strong content : articles, features, tips
-Dedicated editorial teams with a strong expertise in fashion&beauty
-An unbeatable blend of beauty , fashion, seduction and imagination
-Rich in fashion / beauty-oriented content: from runway trends and high street style to beauty,celebrities, books, shopping, horoscopes, sweepstakes, special promotions and events
KEY FACTS
3 000 000 (Nielsen June 11)
Unique visitors:
385 000 (Nielsen June 11)
Members: 91 130
Subscribers: 75 366
90% Female
70% Single
71% Management/Working professionals
Average Age: 26-30 y.o.
Average monthly income: HK$15,000
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